YouTube Shorts have exploded in popularity over the years and are now a very successful format for many creators.
I know many of you want to create YouTube Shorts and use them to make money from your content, but you don’t want to show your face. Can actually make money using faceless YouTube Shorts?
The good news is, yes, you absolutely can! In this article, I’ll show you several different ways to monetize your faceless shorts, from ad revenue to brand deals and more.
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The YouTube Partner Program (YPP) is a fantastic way to start making money from your videos, including faceless shorts. Here's how you can get started and what you need to know:
To join the YPP, you need to meet a few eligibility requirements:
1,000 Subscribers: You need at least 1,000 subscribers on your channel.
4,000 Watch Hours: Your channel must have 4,000 watch hours over the past 12 months.
Don’t worry – even faceless shorts can help you hit these milestones! With engaging and consistent content, you can easily attract subscribers and rack up those watch hours.
Once you’re part of the YPP, YouTube places ads on your videos, and you earn money from these ads. Here's a quick rundown:
Types of Ads:
Display Ads: These appear next to your video.
Overlay Ads: Semi-transparent ads that appear on the lower 20% of your video.
Skippable Video Ads: Viewers can skip these after 5 seconds.
Non-Skippable Video Ads: Viewers must watch these ads in full.
Earning Revenue: When viewers watch these ads on your shorts, you earn a portion of the ad revenue.
Want a deep dive on YouTube Ads? Check out my video tutorial:
The more views your faceless shorts get, the more ad revenue you can earn. Here are some tips to boost your earnings:
Create High-Quality Content: Focus on producing engaging and valuable content that captivates your audience.
Optimize for Discoverability: Use relevant keywords, attractive thumbnails, and engaging titles to help your videos get discovered.
Consistent Posting: Regular uploads can help maintain and grow your audience.
Even without showing your face, you can secure lucrative partnerships that help you earn money while promoting products and services you believe in.
Appeal to Brands: Brands are always looking for engaging content to reach their target audiences. Faceless shorts can be just as effective as traditional videos in capturing viewer interest and driving engagement.
Professional and Polished: High-quality faceless content can appear more professional and polished, which can be very appealing to brands looking to associate their products with top-tier content.
To attract brand deals and sponsorships, you need to maintain high engagement and create content that resonates with your audience. Here are some strategies to help you stand out:
High Engagement: Focus on creating content that encourages likes, comments, and shares. Use interactive questions, polls and challenges, clear call-to-actions (CTAs), and giveaways to boost engagement.
Niche Content: Produce content that aligns with specific niches or interests. Brands often look for creators who cater to particular demographics that match their target audience.
Consistent Quality: Maintain a consistent upload schedule and ensure your content is always high quality. This demonstrates reliability and professionalism, which brands highly value.
Clear Branding Opportunities: Make it easy for brands to see how their products can be integrated into your content. Use subtle yet effective product placements and endorsements within your shorts.
Reach Out: Don’t be afraid to reach out to brands you love. Introduce your channel, share your engagement stats, and explain why a partnership would be beneficial.
Affiliate marketing is another effective way to monetize your faceless YouTube Shorts. You can generate a steady income stream by promoting products or services and earning a commission for every sale made through your unique affiliate link.
Even without showing your face, you can seamlessly integrate affiliate marketing into your content. Here’s how:
Product Reviews and Tutorials: Create shorts that review products or offer tutorials on how to use them. Highlight the benefits and features, and explain why you recommend them.
Unboxing Videos: Show the unboxing of products you’ve received through affiliate programs. Describe the items and their uses while keeping the content engaging and informative.
Listicles and Recommendations: Create listicles or recommendation videos, such as "Top 5 Gadgets for Productivity" or "Best Budget-Friendly Skincare Products," and include affiliate links for each item.
Learn my method for making money using faceless YouTube:
To make the most out of affiliate marketing, strategically place your affiliate links where viewers are most likely to see them:
Video Descriptions: Include your affiliate links in the video descriptions. Make sure to provide a brief explanation or call-to-action encouraging viewers to check out the links.
Pinned Comments: Pin a comment with your affiliate links and a call-to-action. This ensures the links are easily accessible, even on mobile devices.
On-Screen Text: Use on-screen text during your shorts to direct viewers to the description or comments for affiliate links. Phrases like “Check the description for links!” can be very effective.
Clear Call-to-Actions (CTAs): Verbally mention the affiliate links in your voiceover or text overlays. Encourage viewers to use your links to support your channel while benefiting from the recommended products.
Selling merchandise is another great way to monetize your faceless YouTube Shorts. Even without showing your face, you can still create merchandise that resonates with your viewers.
Focus on designs and slogans that reflect your content and appeal to your audience.
Unique Designs: Develop unique designs that are inspired by the themes and topics of your shorts. This could include illustrations, graphics, or patterns that your audience will find appealing.
Catchy Slogans: Use catchy slogans or phrases that are popular in your videos. These could be memorable quotes, funny sayings, or taglines that your viewers associate with your content.
Here are some tips to help you successfully sell your merchandise:
Use Print-on-Demand Services: Platforms like Teespring, Redbubble, or Merch by Amazon allow you to create and sell merchandise without upfront costs. They handle production, shipping, and customer service for you.
Promote in Your Videos: Mention your merchandise in your shorts. Use on-screen text or voiceovers to direct viewers to your online store. For example, “Check out our merch in the description!”
Link in Descriptions: Include links to your merchandise store in your video descriptions and pinned comments. Make it easy for viewers to find and purchase your products.
Engage with Your Audience: Encourage your viewers to share photos of themselves with your merchandise. Feature these photos in your videos or social media to build a sense of community and encourage more sales.
Crowdfunding and memberships are excellent ways to monetize your faceless YouTube Shorts while building a dedicated community of supporters.
Patreon: Patreon allows you to create different membership tiers, each offering various perks to your supporters. It’s a flexible platform where you can offer exclusive content, early access, and more.
YouTube Memberships: If your channel is eligible, you can enable YouTube memberships, allowing your subscribers to join as members for a monthly fee. This feature is integrated directly into YouTube, making it convenient for both you and your viewers.
To attract and retain supporters, offer unique and engaging perks that cater to your audience’s interests. Here are some ideas:
Behind-the-Scenes Content: Give your supporters a peek behind the curtain with behind-the-scenes looks at your video creation process. This could include how you plan, script, and edit your faceless shorts.
Early Access to New Shorts: Offer your members the chance to see your new shorts before anyone else. This exclusive access makes your supporters feel valued and gives them a sense of being part of an inner circle.
Exclusive Tutorials and Q&A Sessions: Share in-depth tutorials or hold Q&A sessions where you answer questions from your supporters. This can provide valuable insights and foster a stronger connection with your audience.
Special Downloads: Provide exclusive downloadable content such as wallpapers, printable art, or templates related to your videos. These small perks can add significant value to your memberships.
Members-Only Polls and Votes: Engage your supporters by letting them vote on upcoming video topics or content ideas. This makes them feel involved in your creative process and strengthens their connection to your channel.
Making money without showing your face on YouTube Shorts is entirely possible. Focus on creating high-quality, engaging content, building a loyal audience, and exploring various monetization strategies.
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Jonathan Montoya is the founder of the 72 Hour Freedom Challenge, which has empowered over 55,000 people to leave their 9-5 jobs and achieve their dream lifestyles.
After starting his own online business in May 2019, Jonathan transitioned from Electrical Engineer to full-time entrepreneur within nine months. His mission is to help others reach their financial and lifestyle goals quickly and easily.
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Outside of his professional achievements, Jonathan cherishes time with his wife and children, who have been a constant source of support and inspiration throughout his journey. Read more about Jonathan here.